Harvard business review on customer relationship management
Harvard business review on customer relationship management
. - Boston : Harvard Business School Publishing, cop. 2001
. - vii, 192 p. : il. 21 cm
. - (Harvard business review
. - 1578516994
Marketing relacional /
Relação com clientes - Gestão /
658.81 /
658.81 HAR (Biblioteca Universidade Europeia (QBN)) - UE23496