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Emotional branding : the new paradigm for connecting brands to people / Marc Gobé

Main Author Gobé, Marc Publication New York : Allworth Press, 2001 Description 319 p. : il. ; 24 cm ISBN 1581150784 Topical name Marcas
Emoções - Aspetos psicológicos
Branding emocional
CDU 658.8 List(s) this item appears in: Projeto de investigação
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Holdings
Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca IADE-UE
658.8[M] GOB Available IA8789
Total holds: 0

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