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Marketing : basic concepts and decisions / William M. Pride, O. C. Ferrell

Main Author Pride, William M. Coauthor , O. C. Edition 3rd ed Publication Boston : Houghton Mifflin Company, cop. 1983 Description 735 p. ; 25 cm ISBN 0395328160 Topical name Marketing
Mercado
Distribuição
Publicidade
Marketing - Gestão
CDU 658.8
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Holdings
Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca IADE-UE
658.8 PRI Available IA2721
Total holds: 0

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