Dalrymple, Douglas J. Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons

Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons . - New York : John Wiley Sons, 1995 . - XII, 457 p. . - 0-471-58603-X

Marketing / Marketing - Gestão /

658.8 /

658.8 DAL 906 (Biblioteca IPAM Porto) - 906